7 publication(s) trouvée(s)
Article scientifique
The Influence of Selected Factors on the Use of Herbal Products
Competitiveness associated with the herbal industry in both developed and developing countries is quickly gaining momentum, mainly because of the …
Article scientifique
The Effect of Diversification Strategy on Organizational Performance
In today's dynamic and turbulent business environment, diversification has become a catalyst for achieving competitive advantages and the creation of …
Article scientifique
Customer Loyalty and Integrated Marketing Communications among Subscribers of Telecommunication Firms in Lagos Metropolis, Nigeria
Strategies for improving customer loyalty are a sine qua non for attracting new customers and retaining old ones in order …
Article scientifique
THE CURRENT ACCOUNT AND OIL PRICE FLUCTUATIONS NEXUS IN NIGERIA
Considering Nigeria as an oil dependent country, fluctuations in oil prices as a result of policy competition between OPEC and …
Article scientifique
DIMENSIONALITY OF INTRA-ORGANIZATIONAL CONFLICT AND THE CHALLENGES FOR HUMAN RESOURCE MANAGEMENT IN SMALL AND MEDIUM SCALE ENTERPRISES IN NIGERIA
There is a reasonable level of acceptance amongst policy makers, academia and international development agencies of the criticality of Small …
Article scientifique
The Effect of International Business on SMEs Growth in Nigeria
The research examined the effect of international business on SMEs growth in a competitive environment, particularly Nigeria. The secondary data …
Article scientifique
The Influence of Marketing Intelligence on Business Competitive Advantage (A Study of Diamond Bank Plc)
This study investigates the influence of Marketing Intelligence on Business Competitive Advantage: A study of Diamond Bank Plc, Nigeria. Five …