75 publication(s) trouvée(s)
Article scientifique
The quadruple helix model of innovation for Industry 4.0
Orientation: The identity of the emerging next industrial revolution is clarified by means of a quadruple helix model. It is …
Article scientifique
Local and international celebrity endorsers’ credibility and consumer purchase intentions
Orientation: Marketers are under increasing pressure to improve their brand equity, product sales and market share. Celebrity endorsement has been …
Article scientifique
Perspectives on protective promotion as a remedy to unfair labour practices
Orientation: The article focuses on the appropriateness of protective promotion as a remedy to unfair labour practices in relation to …
Article scientifique
Assessing the resilience of Brazil, Russia, India, China and South Africa economies following the global financial crisis
Orientation: Productivity is known as a good predictor of living standards, able to indicate well-being of the population and efficiency …
Article scientifique
Reconceptualising undergraduate entrepreneurship education at traditional South African universities
Orientation: The relatively high number of unemployed graduates in South Africa is a major cause for concern. Entrepreneurial start-ups have …
Article scientifique
A qualitative approach to developing measurement scales for the concept of Ubuntu
Orientation: This article provides a theoretical consolidation of Ubuntu antecedents to encourage understanding of the relationship between Ubuntu and organisational …
Article scientifique
Factors influencing restaurateurs’ choice of wines and wine lists: A replication study in a South African context
Orientation: The restaurant environment is highly competitive. Restaurants’ wine lists offer value, prestige and positive emotional experiences to customers.Research purpose: …
Article scientifique
The effect of entrepreneurship education programmes on the development of self-efficacy, entrepreneurial intention and predictions for entrepreneurial activity
Orientation: South Africa is currently facing a youth unemployment crisis. Confirmation of the problem was situated in our review of …
Article scientifique
Entrepreneurial intentions of students in a historically disadvantaged university in South Africa
Orientation: The entrepreneurial intentions of students in different faculties of a historically disadvantaged university in South Africa are not known …
Article scientifique
The relationship between decision-making factors and ‘festivalscapes’ with visitor loyalty: Evidence from a South African national arts festival
Orientation: The escalating number of festivals leads to competition, with festivals finding themselves in the decline phase of their product’s …
Article scientifique
Factors driving tax compliance costs of small businesses in the South African construction industry
Orientation: Tax compliance costs are regressive in nature and impose a heavy burden on performance and sustainability of small businesses. …
Article scientifique
Examining the role of knowledge management and technology operating capabilities in the development of customer-centric organisational systems
Orientation: Over the years technological competence and knowledge management have grown in significance in relation to strategic management of firms. …
Article scientifique
On the business cycle and new business ventures: A panel analysis of selected Southern African Development Community countries
Orientation: This article investigates the relationship between entrepreneurial activities and the business cycle for selected countries in Southern African Development …
Article scientifique
Marketing mix strategy determinants in pork-based agri-businesses: Experiences from Zimbabwe
Orientation: Agri-businesses, especially at the farmer level, are devoid of sound marketing strategy. Research purpose: This study aimed to highlight …
Article scientifique
Assessing the importance of spectators to soccer clubs in South Africa: A management perspective
Orientation: This study investigates and analyses the perceptions of soccer club managers based on spectators’ loyalty factors, values and challenges …
Article scientifique
Identification of personality traits affecting entrepreneurial performance in the hospitality subsector: A five-factor personality model
Orientation: Although tourism growth is higher relative to other industries in South Africa, the failure rate for entrepreneurs in the …
Article scientifique
The influence of collaboration-oriented organisational capabilities on supply chain competence among small and medium enterprises
Orientation: In the contemporary business environment, there is need for firms to strategically interact with partners beyond boundaries, and by …
Article scientifique
The influence of social media service quality on client loyalty in the South African banking industry
Orientation: The impact and growth rates of Facebook and other forms of social media have made it imperative for all …
Article scientifique
The rivalry between online and direct selling – Is there a winner?
Orientation: With the advancement of technology and intense competition, many traditional direct selling companies have had to include an online …
Article scientifique
Entrepreneurial development in South Africa through innovation: A model for poverty alleviation
Orientation: The development agency could be equipped with a model that will assist them in supporting mobile application development entrepreneurs …
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