Toolkit—Enabling Tools for Entrepreneurship in South Africa
Résumé
Abstract Entrepreneurship is an increasingly important factor in the well-being of individuals and society. Entrepreneurship is a way to tackle head-on the constantly changing business environment of the twenty-first century: building sustainable development, supporting the economic growth of countries, creating new job opportunities for young graduates, and promoting societal well-being in general. Entrepreneurship and business creation are increasingly important alternatives in many countries for young people facing a labour market with double-digit unemployment rates. Supporting the future of business in developing countries requires sustainable businesses that are innovation driven. One way to do this is through co-sensing. Co-sensing entails observing—Observe! Observe! Connect with different people and different places to get a sense of the overall ecosystem and discover mutual opportunities for business development. ‘Co-sensing’ is about connecting with people and ideas to learn more about how things work. This chapter looks at building a business model that will show us what our business could be and do. In doing this, we will look at where opportunities could be located.
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