الگوی بینالمللیسازی پایدار در صنایع تکنولوژی محور دارویی ایران: تبیین اقدامات صورت گرفته و ارائه مدل مطلوب

Résumé

Sustainable international development is the ability of society to lead to an internationally desirable future. The present study is applied from the perspective of the purpose and has qualitatively examined 15 pharmaceutical technology-based businesses using a multiple case study approach. The validity and reliability of the data collection tool have been confirmed. The results of data analysis through coding identified five main categories related to the process of sustainable internationalization in pharmaceutical technology-based businesses. One of these categories is the drivers of sustainable internationalization, which includes economic, environmental and social factors that play a role in the formation of sustainable internationalization strategies in interaction with the degree of sustainable internationalization. A category is a sustainable business model that includes value proposition, value received, and value creation and delivery. And another category is sustainable internationalization strategies, which include general strategy, task strategy and entry strategy. Finally, the end result is the consequence of sustainable internationalization in pharmaceutical technology-based businesses, which includes market development, network stability, and increased corporate credibility. These results provide valuable insights for managers and researchers on how to sustainably internationalize technology-driven pharmaceutical businesses.

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