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It-which-must-not-be-named: COVID-19 misinformation, tactics to profit from it and to evade content moderation on YouTube

Article scientifique 2021 Anglais

Résumé

COVID-19 misinformation became accessible and profitable through socialmedia platforms, such as YouTube. Here we investigate if Brazilian YouTubechannels previously identified as vaccine misinformation spreaders would alsomisinform their audience about COVID-19. Our analysis sample consists of6 months of content (3,318 videos) from 50 Brazilian YouTube channels.We establish a protocol to classify the types of COVID-19 misinformationspread by the content creators, describing how the channels evade contentmoderation—disguising, replicating, and dispersing misinformation—and whattactics the content creators use to profit. Our analysis shows that thesechannels exploited COVID-19 misinformation to promote themselves,profiting in the process.

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Machado, D., Siqueira, A., Shimizu, N., Gitahy, L. (2021). It-which-must-not-be-named: COVID-19 misinformation, tactics to profit from it and to evade content moderation on YouTube. https://doi.org/10.31235/osf.io/3cg9d

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Auteur(s)

Dayane Fumiyo Tokojima Machado Alexandre Fioravante de Siqueira Natielly Rallo Shimizu Leda Gitahy

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