Toolkit—Tools to Develop Core Business, Growth, and Sustainability
Résumé
Abstract ‘Co-evolving’ brings with it the ideaof growingour business with others to be relevant to an expanding world. If our business idea is not relevant, it is unsustainable. It is like the seed thrown on stony ground; it will fail. All businesses need resources to feed on to thrive. In economic terms, these are sometimes called the ‘factors of production’: land, labour, capital, and entrepreneurship. Labour refers to what we today call human resources, and capital is the money or financing required to keep the business afloat, pay suppliers and employees, and reinvest in the business so that it can grow and prosper for its owners and shareholders. Our last resource, entrepreneurship, is us, the people with the drive, attitude, and innovation to start and run a successful business. The third quadrant of the SHAPE Business Model Canvas is a tool to help entrepreneurs to think about their business’s resources and operational needs.
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