Strategy Making Processes in Listed Companies in Mauritius
Résumé
Purpose: The purpose of this paper is to explore the strategy making processes of firms from different industries listed on the Stock Exchange Market in Mauritius and establish the extent to which western models of logical pattern processes concerned broadly, with strategic analysis, choice and implementation are applicable to the local context. Design/Methodology/Approach: This is a qualitative research paper, which uses thematic analysis organized around themes emerging from in-depth semi structured interviews among eight CEOs and managers. Findings: Companies cited human resources as the most important internal factor and the legal and the taxation system as macro environment factors which are key to strategy formulation in the local context. Regarding strategic choice, most managers highlighted different growth strategies as a means to gain a foothold in the African market with the exception of a company which employed a disinvestment strategy. Regarding strategic implementation, the majority of respondents stated that employees of different SBUs have a say before decisions are taken at the upper level. Cultural and structural changes have taken place in conjunction with new strategies being implemented. An interesting finding was that all of the Mauritian companies surveyed had vision and mission statements but failed to cascade these down to the lower levels. All reported having strategic evaluation mechanisms in place. Originality/Value: Strategic processes across different industries in Mauritius have never been studied at this level. Managers realized the importance formulating strategy through a systematic process.
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