JG
Jeevarathnam Parthasarathy Govender

Publications (2)

Customer relationship management as a strategic instrument for enhancing customer retention: a case study of an ICT company in Johannesburg
Article scientifique · 2026
Crisis communication during cyber attacks: A Situational Crisis Communication Theory perspective
Article scientifique · 2025

Domaines principaux

Sciences économiques et de gestion1 Sciences de l'information et de la communication1

Statistiques

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